Simple Post

by janbking on September 18, 2010

I was asked just to name the most important part of creating a transformative book that would also sell.

SIMPLE:
Title
Content (70% of success – deserves hours of strategy)
Cover
Imprint (publishing company name)
Interior look and feel
Tips, top 10s, anything the media can easily use

If you need help with these things – this is what publishing strategists like me, do. I’m not too much into marketing after the fact because if you don’t get these things right, you’ve got very little chance of selling books and getting your message out.

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